Style Garden Event 07/09/2016 – Posted in: Intu Lakeside
This year, we were asked to be a part of the Style Garden Autumn/Winter fashion event at intu Lakeside which has takes place in the centre. This year, the Intu Lakeside team introduced an interactive element to the Style Garden; the digital team produced a video of the featured seasonal trends on location with Fashion Blogger Megan Ellaby! The video shows behind-the-scenes footage of the day showcasing the hair/makeup and fashion clips of the day.
The video was beautifully shot and highlighted the 5 trends which Megan herself was modelling.
The trends included Velvet Dreams, Midnight Sparkle, Animal Print, Heritage and Purple Reign.
We styled all the mannequins which were featured around the style garden itself. We worked with the retailers in centre and used their new season stock to showcase the trends in a wearable way. The stores we used were advertised by every mannequin.
I rotated the stock on the mannequins every 3 days, each time with a different trend, shoppers were inspired by the mannequins.
May Nineteen choreographed the Fashion Show Dance routines which were performed during the weekend. If you missed their performances or a chance to see our mannequin outfits then you can visit my instagram page to see what you missed! #stylegarden.